Univision Ad Revenue Jumps 72 Percent

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Univision Ad Revenue Jumps 72 Percent
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The Spanish-language media giant, led by CEO Wade Davis, reported its second-quarter results.

Core ad revenue, which is adjusted for political and advocacy ads, rose 70 percent. Media networks unit ad revenue increased 66 percent, or 63 percent when looking at core results.

Said Davis: “This quarter marks another period of strong performance and progress as Univision steadily executes on our transformation strategy. We delivered above-market topline growth with total ad sales surpassing 2019 results for the second quarter in a row.” He added: “We continued to expand and invest in our streaming capabilities and offerings with the introduction of new leadership and planned launch of our two-tiered service offering. We further strengthened our content engine with original programming and established important partnerships that will allow us to bring more leading content to more households, across more platforms.

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