Facebook says Russia-linked ad agency tried to smear Covid vaccines

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Facebook says Russia-linked ad agency tried to smear Covid vaccines
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Facebook says it has removed hundreds of accounts linked to a mysterious advertising agency operating out of Russia that sought to pay social media influencers to smear Covid-19 vaccines made by Pfizer and AstraZeneca.

A network of 65 Facebook accounts and 243 Instagram accounts was traced back to Fazze, an advertising and marketing firm working in Russia on behalf of an unknown client.Josh Edelson / AFP via Getty Images filePROVIDENCE, R.I. — Facebook said Tuesday that it has removed hundreds of accounts linked to a mysterious advertising agency operating out of Russia that sought to pay social media influencers to smear Covid-19 vaccines made by Pfizer and AstraZeneca.

Russia has been actively marketing its Covid-19 vaccine, Sputnik V, abroad in what some analysts see as an effort to score geopolitical points. But Facebook representatives did not speculate on the possible motivation behind the smear campaign. Fazze’s effort did not get much traction online, with some posts failing to get even a single response. But, while the campaign may have fizzled, it’s noteworthy because of its effort to enlist social media influencers, according to Nathaniel Gleicher, Facebook’s head of security policy.

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