The Taiwanese American artist's designs are an antidote for a textile industry status quo that just talks the talk
Since its inception over a decade ago, the brand has steered the conversation about clothes with unmatched inventiveness by continuing to experiment with any given guardrails.In 2020, when Huang wrapped up her textile studies at Central Saint Martins in London, she had her graduating showcase at London Fashion Week and made a splash with a debut line of edible textiles made from jelly, chocolate and resin orange slices.
Ultimately, I want people to be able to play with clothes. I get really excited when people try on my clothes for the first time, because there’s this moment where they’re just like, “Oh, my God, look at it.” That makes me so happy, and that’s why I do it. When exploring things like lenticular material, it’s always made from PVC. In school, we learned that PVC emits a lot of toxic chemicals, but then I realized PVC is in everything. PVC is in fake leather. It’s in our pipes. I think I got not only into a sustainable mode but I realized how toxic everything we’re working with is, and in certain ways it was affecting my health as well.
It always made no sense to me how there’s sustainable fashion and then regular fashion. A lot of people use marketing to be like, “We made a sustainable fashion line” — ignoring the fact that there’s a regular fashion line that they make unsustainably. Working in the fashion industry for years and seeing that waste, it made it clear to me that there’s so much byproduct and deadstock material that still needs to be utilized. [I] try to put sustainability as a standard rather than a niche thing.
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