Peloton is appealing to workout enthusiasts of all ages and fitness levels in the largest rebrand since the company's launch.
reported. The company’s sales surged 232% in November 2020, bringing in $63.6 million, bringing its total sales to $757.9 million. By the end of that year, Peloton celebrated reaching its first $1 billion quarter.The problem came in 2021 when people began leaving their homes again, lessening the need for at-home workoutsmeant the company laid off nearly 800 employees in August of last year and announced in October that it was cutting another 500 jobs.
in February, “I think all of us were drunk on the growth that Covid brought, and no one paused to say like, hey, maybe this is a game of musical chairs, and what happens when the music stops?” They added, “Like, we can’t keep expecting people just to stay inside and not go to the gym.
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