.PayPal's decision builds on the company’s commitment to meet the needs of today’s consumers and merchants.
experience that provides incredible value to our consumers and merchant partners,” said Greg Lisiewski, vice president of global pay later products at PayPal.
Ultimately, he said, the move will give consumers even more assurance in their choice to use PayPal’s global BNPL products. “We’re able to help provide consumers peace of mind as they manage their plans on their terms while also helping merchants increase sales conversions,” said Lisiewski.
While consumers appreciate BNPL for the financial flexibility it gives them, it is important to note that merchants are also seeing the benefits of the increase in consumer demand for BNPL. According to PayPal, merchants who offer Pay in 4 from PayPal benefit from 50 percent Pay in 4 repeat usage within three months of their first purchase and 70 percent within six months and see conversion rates boosted with cart sizes increasing by as much as 39 percent.
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