Munroe Bergdorf Called Out L’Oréal Paris for Hypocritical Black Lives Matter Post

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Munroe Bergdorf Called Out L’Oréal Paris for Hypocritical Black Lives Matter Post
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“You do NOT get to do this. This is NOT okay, not even in the slightest.”

"Excuse my language but I am SO angry. F*CK YOU @lorealparis. You dropped me from a campaign in 2017 and threw me to the wolves for speaking out about racism and white supremacy," she wrote. "With no duty of care, without a second thought. I had to fend for myself being torn apart by the world's press because YOU didn't want to talk about racism. You even tried to get me to incriminate myself with pairing me up with your shady lawyers, when I had done NOTHING wrong.

Munroe continued to share her feelings with her followers. "You do NOT get to do this. This is NOT okay, not even in the slightest," her post continued. "I said just yesterday that it would only be a matter of time before RACIST AF brands saw a window of PR opportunity to jump on the bandwagon. F*ck you. F*ck your 'solidarity.' Where was my support when I spoke out? Where was my apology? I'm disgusted and writing this in floods of tears and shaking.

Munroe ended her post by encouraging her followers to speak up on L'Oréal's post, writing, "If you care about me or #blacklivesmatter, don't let @lorealparis get away with this.” Munroe was hired by the beauty brand in 2017 for a True Match foundation campaign in the UK. At the time, Munroe toldthat it was "amazing" to be part of the campaign, and shared how important representation and diversity was not only to her but to young people looking to see someone like themselves in advertising.

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