how workwear became fashion’s current obsession

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how workwear became fashion’s current obsession
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From Frank Ocean at the Met Gala to the rise of Kiko Kostadinov...

When Kanye West wore a $43 Dickies workwear jacket to this year’s Met Gala, it signalled a shift for the American workwear manufacturer that began in 1922 and came to epitomise humble uniforms worn by working-class labourers. It also presented a paradox. One the one hand, workwear is fashionable, and is worn by plenty of people who don’t really require it for their everyday life -- least of all for their profession.

Long before it hit the red carpet workwear was a subcultural staple in the 80s and 90s, mixed-and-matched with military garb, skatewear, sportswear and thrift-shop finds. Back then, it was distinctly anti-fashion -- but fast forward to 2019, and streetwear is the fashion industry’s favourite buzzword.

Kiko’s show last Friday explored the uniforms of the horseracing world in three sections: the jockeys in colourful silks, the well-to-do equestrian patrons in tailoring, and the horse handlers in utilitarian hoods and panelled anoraks and shorts. It illustrated a microcosm of society, pointing out clothes is a signifier of social rank. “Three sets of uniforms, three different groups of people blending into one and divided at the same time,” as he put it.

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