Dear Stupid, I write with news I did not check the content of the [Name] field before sending this letter
Then as now, magazine publishers are always looking for ways to increase circulation and revenue. One day, the boss was looking over Stan's shoulder while he prepared a run of letters to subscribers, and noticed a field he hadn't spotted before: Name2.Stan looked and, indeed, some five percent of the Name2 fields did indeed contain data.
In the morning, a sales person wandered into the area, picked up a printed letter, and read out loud the following greeting at the top of a letter: At this point – and not before – Stan inspected the content of that Name2 field. Among some actual names, some odd but benign comments could be found – and 23 highly derogatory comments.
Staff were therefore recruited to go through the 21,000 printed letters, find the offensive ones, and destroy them.
Brasil Últimas Notícias, Brasil Manchetes
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