The list of Audi Genuine Accessories just got longer. And pricier 🚲
In case you hadn’t noticed, electric bikes are all the rage at the moment. Of course, you will have noticed if you live near any halfway nice bit of countryside, because you can hardly move for the things. Typically, they’re being aimed up an unlikely gradient by a middle-aged chap who appears to have spent most of his life waiting for a takeaway pizza.
Accordingly, the desirability of electric bikes has not gone unnoticed in the conference rooms of the mighty - nor has the fact that they tie quite nicely into the e-mobility theme that most prestige manufacturers are currently preaching. Audi is therefore not the first to plaster its brand DNA all over a mountain bike but it is the very latest.
“At Audi, we’ve been bold in our commitment to becoming a leader in providing sustainable premium mobility,” noted Andrew Doyle, Director Audi UK. “The Audi electric mountain bike in cooperation with Fantic is another fantastic example of how we can expand our mobility offering to customers that extends beyond the award-winning models they drive.”
That’s it in a nutshell, really. The bike, available in three sizes, is based on one of Fantic’s aluminium enduro frames, and gets a 720Wh battery alongside a Brose S-MAG 36-volt 250-watt motor, which is apparently good for 66lb ft of torque. But what it’s really good for is being available to buy on the Audi Genuine Accessories website.
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