Apple reportedly hires Meta's AR public relations lead | Engadget

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Apple reportedly hires Meta's AR public relations lead | Engadget
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Apple reportedly hires Meta's AR public relations lead

, indicated that it would play"high-quality VR games." Gurman also stated that Apple may follow up the VR headset with AR-only glasses, but that would happen"years down the road."

Most of the sources agree that the headset will launch in 2022 or 2023, however. If that's the case, Apple will need to muster an impressive information campaign to educate the public on what it is and how it will work. The fact that the company has reportedly hired away the PR lead from Meta, the current leader in virtual and augmented reality, could confirm that the product is on track so far.

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