With clever design, just two letters can say it all.
Everyone has their own favourite monogram logos, and debates about which are best will rage until the end of time. But we’ve brought what we think our nine of the best monogram logos we've seen, many of which have lasted decades. While some of them may have iterated and been updated, there’s a monogram element at their core retaining a clever message and, if not that, then instant recognisability at least.
Like the New York Yankees, Chanel also owes its interlocking Cs monogram to an earlier design genius. The story goes that Gabrielle 'Coco' Chanel first saw the emblem in 1925 while visiting Château de Crémat, a castle built in Nice in 1906. Two 'C's, crossed over, can be seen to this day in the stained-glass windows of the chateau.
To film viewers, the Warner Bros logo seems timeless. A golden shield bearing the letters 'WB', three dimensional and floating – usually in front of a pleasant-looking sky. In fact, the company has changed its logo dozens of times . In the 1970s, Saul Bass gave the company a modernist 'W' with no shield at all. Earlier, when the company was bought by Seven Arts Inc, it had an emblem merging a 'W' and the numeral '7'.
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