In what can only be described as the 'battle of the social media billionaires', Meta is set to launch Threads, a direct competitor to Twitter.
Last month the pair – two of the world’s most high-profile billionaires –A number of other social media platforms have been launched in a bid to rival the social media behemoth, including Mastodon, a decentralised platform, andHowever, despite Mastodon enjoying a bump in users after Mr Musk took over Twitter in October, neither it nor any other challenger have given Twitter cause for concern.
The name itself appears to be a nod to its rival, being a function of Twitter when users thread a string of posts together.
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