YouTube announced Tuesday a new policy framework for eating disorder-related content, in the company’s latest effort to address the growing mental health crisis, especially among teens, who can often be “vulnerable viewers.”
“Mental health issues like eating disorders can be isolating and stigmatizing for people around the world. YouTube is an important platform for raising awareness and understanding of eating disorders from a variety of perspectives, and we want to empower creators to continue to share their stories,” Dr. Garth Graham, director of YouTube Health, said in part of a statement Tuesday.
The new policies outline prohibiting content that features “imitable behavior” for “at-risk viewers,” including content that shows or describes behavior like restricting calories, setting age restrictions on content that discusses disordered eating behavior and adding information about mental health resources under videos related to eating disorders.
The Google-owned global video-sharing platform, which boasts over 2 billion users, said it worked with the National Eating Disorder Association and Asociación de Lucha contra la Bulimia y Anorexia to expand the scope of Community Guidelines. “In developing the new policies, we worked closely with NEDA and other groups to enhance understanding of what constitutes imitable behavior, how it can show up in content, and how it can impact vulnerable viewers,” said Graham.SOPA Images/LightRocket via Getty Images
Disordered eating behaviors include binge-eating, purging, laxative abuse, and fasting for weight loss, which are nearly as common among males as they are among females. Nearly 28.8 million Americans will suffer from an eating disorder at some point in their lives, according to
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