It has been obvious that Fashion Nova’s business model must be built on exploitation—trends can’t become products in mere days, and at such low prices, without someone’s rights being violated.
The five owners and employees who agreed to be interviewed said Fashion Nova would always push to pay the lowest price possible for each garment, and would demand a quick turnaround.
“They give me the best possible price they can give it to me, for that will allow them to still break a profit,” [Fashion Nova founder Richard] Saghian said. The companies can negotiate with Fashion Nova, but their power is limited. A dwindling number of retailers are still doing business in Los Angeles, and a couple of big orders from Fashion Nova can keep a small garment shop afloat for another year. So they look for subcontractors who can sew clothes as quickly and cheaply as possible.
The company’s lawyers told the officials that they had taken immediate action and had already updated the brand’s agreement with vendors. Now, if Fashion Nova learns that a factory has been charged with violating laws “governing the wages and hours of its employees, child labor, forced labor or unsafe working conditions,” the brand will put the middleman who hired that factory on a six-month “probation,” it said in a statement.
The working relationship would continue, unless workers file another complaint against the same factory or another one that the contractor hired during those six months. At that point, the brand will suspend the contractor until it passes a third-party audit.And it’s the workers who suffer. Take the experience of Mercedes Cortes, who made Fashion Nova clothing at a factory named Coco Love. “There were cockroaches. There were rats,” Cortes told the. “The conditions weren’t good.
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