HBO has launched its largest-ever marketing campaign on top of the roughly $200 million spent on making 'House of the Dragon' itself. Will all that pay off with the next megahit show?
HBO is betting hundreds of millions of dollars that “House of the Dragon,” the “Game of Thrones” prequel series that premieres Sunday night, will be a massive hit.
The new series takes place about 200 years before the action of “Game of Thrones,” and tells the story of a civil war that tears apart the Targaryen dynasty. Matt Smith, Emma D’Arcy, Paddy Considine, Olivia Cooke and Milly Alcock lead a sprawling cast, which will ultimately include 17 computer-generated dragons.
The stakes are high for HBO, which is planning four additional live-action Westeros series and three animated ones in the coming years in an effort to create something resembling Marvel’s Cinematic Universe. “Dragons” will be the first test of that strategy.
Brasil Últimas Notícias, Brasil Manchetes
Similar News:Você também pode ler notícias semelhantes a esta que coletamos de outras fontes de notícias.
How to Watch 'House of the Dragon'House of the Dragon \u2013\u00a0official trailer (HBO/Sky)
Consulte Mais informação »
'House of the Dragon': Milly Alcock & Emily Carey Talk ‘Game of Thrones’ and Their Characters DynamicWe spoke w/ HouseOfTheDragonHBO stars Milly Alcock & Emily Carey about 'Game of Thrones' and the dynamic between their characters.
Consulte Mais informação »
How to Watch 'House of the Dragon': Stream the 'Game of Thrones' Prequel OnlineSet 200 years before the events of ‘Game of Thrones’, here’s how to watch the rise and fall of House Targaryen in the new GoT prequel, streaming online on HBO Max.
Consulte Mais informação »
'House of the Dragon' is like a ninth season of 'Game of Thrones'A (mostly) spoiler-free review of the gruesome prequel.
Consulte Mais informação »
How ‘House of the Dragon’ Could Beat ‘Game of Thrones’ in Ratings (at First)The built-in brand recognition could help the prequel reach the audience its predecessor did in its inaugural season.
Consulte Mais informação »