More and more movies once destined for the big screen are going on-demand while theaters are closed due to the pandemic. Here's what will and will not change about moviegoing because of Covid-19.
Not long after the crisis started, studios began announcing revised release dates that pushed their biggest franchises into late 2020, and in many instances well into 2021. While Universal irked theater owners by boasting about the on-demand returns from"Trolls World Tour," those kinds of numbers aren't enough to offset the money left on the table by forgoing a global theatrical launch.
The live-action remake of the 1998 animated classic would likely make millions of dollars via on-demand, and give a huge boost to Disney+ subscriber numbers at a time when Disney could use a big win.But like"Tenet," it's unlikely"Mulan" makes a move to streaming or on-demand anytime soon. The $200 million film has"too much global potential to skip a traditional release in theaters," Robbins said.
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