Why FTX Investors Fell Under the Sway of Sam Bankman-Fried

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Why FTX Investors Fell Under the Sway of Sam Bankman-Fried
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How Sam Bankman-Fried talked—and even how he dressed—may have subconsciously induced people to trust him. Here's why, according to BradleySMurray

aspects of ourselves, which harken back to early times in our lives before we were socialized and internalized the norms of society.

On the surface, the intellectual tech bro leader seems the opposite of the traditional powerful leader in whom followers lose themselves. But we can see that Sam Bankman-Fried connected as a leader with his followers and FTX investors not in spite of but because of his tech bro persona.—a trend going at least as far back as Steve Jobs and the black turtleneck that was the backbone of his business wardrobe.

or even consciously—identify with him to the extent that this freedom resonates with our own repressed longing to live our lives according to the pleasure principle of immediate personal satisfaction and do exactly what we please when we please.This became clear during a

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