Vice Media and Refinery29 have hammered out the broad strokes of a deal that would be a mixture of stock and some cash, and would have Refinery29 management stay on
By Benjamin Mullin and Shalini Ramachandran Updated Oct. 1, 2019 12:56 pm ET Vice Media LLC and Refinery29 Inc. have hammered out most of the details of a cash-and-stock deal to combine the two digital-media upstarts, according to people familiar with the matter, a transaction that would add a large and female-skewing digital media company to Vice’s portfolio.
Both companies have grown their revenue and shrunk their losses compared with the previous year, according to a person familiar with the matter. Adding Refinery29 to Vice’s portfolio would provide a needed infusion of new revenue to its digital business.
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