Nordic Entertainment Group (NENT), the company behind growing Scandinavian SVOD service Viaplay, is planning to launch a U.S. division following its investment in Erik Feig’s Picturestart. This com…
'The Revenant' Star Kristoffer Joner To Front Nordic Action Thriller 'The Machinery' For SVOD Viaplay
Today, NENT Group revealed that it was changing its business model to focus less on specific territories and more on specific markets, platforms and brands. It reduced its Group Executive Management team and split its production business NENT Studios into three units covering the Nordic region and central and eastern Europe, the UK and the U.S.
Jakob Mejlhede Andersen, who previously oversaw content for Viaplay, becomes CEO of NENT Studios UK, which includes a joint venture with Glen Basner’s FilmNation Entertainment. Anders Jensen, NENT Group President and CEO said, “This is an important and natural step forward for NENT Group’s employees, customers, audiences and partners. Our focused model will ensure that we have the right resources in the right places, and can invest in even more fantastic experiences. We will have the best structure for a leading streaming player and content producer with a multi-market strategy and significant growth ambitions.
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