Valentine's Day flower frenzy hits San Francisco

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Valentine's Day flower frenzy hits San Francisco
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The San Francisco Flower Mart opened early on Tuesday as florists prepared for one of their busiest days of the year-- Valentine's Day.

"I haven't slept in two days," Darlene Gutierrez, the owner of Love & Stem Flower shop said as she laughed. "I love Christmas, but this is a different kind of excitement."

"My favorite part is coming here, shoping for the flowers, wide open palate to choose from," said Eleanor Gerber-Siff, the owner of Wallflower flower shop in San Francisco. "We all get to do something a little bit different because there's so much variety to choose from here."Florists and floral wholesalers said, unlike other industries, theirs flourished in the early days of the pandemic.

Some florists said sales wilted slightly once the pandemic - and stay-at-home habits - started to change.

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