Under Armour and Steph Curry have reached a new long-term deal.
a beat on the top and bottom line for its fiscal third quarter, with revenue coming in at $1.58 billion, but the retailer continues to contend with inventory issues. The stock was down about 9% through Wednesday's close.
For some perspective, Nike's Jordan brand had its biggest year ever in 2022, with approximately $5 billion in revenue. Jordan retired from the NBA for good in 2003. Nike's footwear sales for its third quarter totaled $7.97 billion."Stephen is one of the greatest talents of our generation. At his core, he embodies what it means to be an Under Armour athlete and is an integral part of the Under Armour family.
He will also assume a broad advisory role focused on expanding brand loyalty and recruitment to expand Under Amour's athlete roster.The partnership includes funding for community impact efforts to create opportunity, access and equity for the next generation of athletes., which helps underappreciated high school players get more exposure.
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