Juul co-founder James Monsees calls underage use 'serious problem'. More here:
WASHINGTON - E-cigarette maker Juul Labs Inc funded a “holistic health education” camp as part of efforts to market directly to school-aged children, members of a U.S. congressional panel said on Thursday, citing internal company documents.
Juul’s use of social media influencers to promote its vaping devices in the years after it launched in 2015 also came under scrutiny. “You don’t think that sounds strange at all?” Representative Katie Hill, a Democrat, asked Juul’s chief administrative officer, Ashley Gould. Several committee members said Juul’s initiatives appeared similar to past efforts by the tobacco industry to reach young people under the guise of smoking prevention programs. Gould said Juul, which is 35 percent owned by Marlboro maker Altria Group Inc , halted its program last year once it became aware of the tobacco industry’s past moves.
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