Albums from the Guardians of the Galaxy franchise, Taylor Swift and Harry Styles were the year’s top-sellers in the niche format.
In 2022, sales of albums on cassette tape in the U.S. increased by 28% to 440,000 , according to theWhile 440,000 a mere fraction of the total album sales market , it’s a robust figure for a format that was mostly non-existent a few years ago. In 2015, for example, cassettesIn 2022, total album sales across all formats — digital and physical — numbered 100.09 million. Physical album sales totaled 79.89 million — thus giving cassettes a 0.55% share of the physical album market last year.
While cassettes are now a niche offering marketed to superfans, they were once the leading format for album purchases in the U.S., from the early 1980s until the early 1990s. Today, cassette tapes are frequently sold exclusively on an artist’s web store and in collectible editions. Tapes are often manufactured in specific colors, such as
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