Before starting this article, I went back and forth with what I wanted to use as a subtitle. Ultimately, 'My Takeaways from the Last Three Weeks' edged out something about how impossible it feels to
Before starting this article, I went back and forth with what I wanted to use as a subtitle. Ultimately, “My Takeaways from the Last Three Weeks” edged out something about how impossible it feels to cover these companies because of how quickly the news has been going out lately. And the truth is, I used to write frequently, but I sort of got in a loop where I keep starting an article, but before I’m able to finish it, something new happens and my article feels like it is super old news.
And, frankly, Twitter doesn’t have this culture. Twitter has lost money for ages. When Musk started the first round of layoffs, Jack Dorsey, the prior CEO and co-founder of Twitter,Twitter was too big, and grew to be that size largely on the back of a flawed business plan that focused on growing the stock price more than growing a sustainable business model. Musk came in and figured the company would adapt to the agile method immediately, and has faced massive pushback.
From how I’ve had it described to me, the way that Tesla runs, it’s like every day you’re creating a new startup to solve the biggest problem that you see at that moment. And, as someone who has been part of a number of startups, that period can be invigorating! The most recent startup I was involved with, I had worked 70 days straight for 12–14 hours a day. If the crunch had lasted much longer, I don’t know if I would have been able to continue doing it.
Second, employees don’t understand the changes that are being implemented. Even if Musk has a clear vision of what he wants to do — and I believe that he does — he hasn’t explained this in a way that everyone can understand. It seems like there was a lot of pushback to the $8 for Blue idea from within Twitter, but Musk forged ahead anyway.
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