The award-winning Chinese actress has been named Tom Ford Beauty's attaché for the China and APAC regions.
Three of Qi’s films have been nominated at the Cannes Film Festival, and she was the first Chinese actress to nab a spot on the jury of that festival, as well as the Berlin International Film Festival.. At that time, it was the brand’s largest freestanding store globally, and had been doubling sales year-over-year in the territory.
More recently, tightening pandemic restrictions in China have weighed down sales across its parent company, the Estée Lauder Cos. Inc., per its . Foot traffic notwithstanding, fragrance grew double digits across the portfolio for the quarter ending Dec. 31, driven in part by Tom Ford Fragrances.for $2.3 billion, a move that valued the business at $2.8 billion. Ermenegildo Zegna Group and Marcolin SpA picked up the licenses for the brand’s fashion and eyewear businesses, respectively.
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