The social media giant is considering charging a fee for an ad-free subscription.
In this photo illustration, logos of TikTok are displayed on mobile phone screen and computer screen on June 30, 2023. The popular video sharing site is reportedly testing an ad-free version on its platform. TikTok to limit screen time for teens to 60 minutes per daya "single-market test" of a subscription plan without ads in one country outside the United States but explained that the company may not offer the service in more locations.
News of the potential ad-free app comes as the company recently launched TikTok Shop, a new marketplace where users can buy items directly in the app. The company told the Associated Press on Sept. 12 that the online shop will include several features like "Shop Tab," a marketplace it's been testing on the app since August, and affiliate videos in user’s feed that allows creators to earn commissions from products. TikTok, which has 150 million users in the U.S., continues to negotiate with the U.S. government over its future in the country.
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