Threads usage has absolutely plummeted since its launch

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Threads usage has absolutely plummeted since its launch
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While Threads is still the most likely competitor to X (formerly known as Twitter), it has an even further way to go than it did …

launched at the beginning of July, the app quickly crossed 50 million users in a matter of days. Many wondered how long it would take for the app to reach the same number of active users as X , thinking that the new kid on the block had a chance to overtake X in popularity right out of the gate.

. The data shows that while the app reached a peak of almost 50 million daily active users last month, that number dropped to around 10 million in August.Those users are also spending a lot less time on the app. According to the report, while users were spending about 14 minutes on the app daily last month, in August that number dropped to about 3 minutes per day.The Threads Android app peaked at 49.3 million daily active users worldwide on July 7, according to Similarweb estimates.

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