This start-up is selling lab-grown diamond rings at a 30% discount and jewelers couldn't tell the difference. via CNBCMakeIt
. Then, the process was mostly used to produce cutting and polishing tools. As the technology improved, costs decreased and the idea of using diamonds grown in labs specifically for use in jewelry started steadily gaining traction over the last five years.
But Reinsmith credits more than just a cheaper price for the growing popularity of lab-grown diamonds. Part of the reason she says Ada Diamond's sales have doubled for the past two years is because of changing consumer habits. Without being provided context that the diamond was in fact lab-grown, one jeweler offered $3,800 and another $3,000 after inspecting it under magnification. While most jewelers matched the independent ratings for the diamond's clarity and color, not a single one was able to identify it as lab-grown. Once that fact was revealed, every offer to buy the ring was immediately revoked.
But in order to truly understand if it's worth buying a lab-grown diamond, it's helpful to first appreciate what spawned the tradition of buying diamond engagement rings in the first place.revealed in a 1982 story The company also succeeded in propagating exactly what elements determined a diamond's worth. For a long time, a large emphasis had been placed on a diamond's size, until De Beers had a reason to change the notion that bigger was always better.
Brasil Últimas Notícias, Brasil Manchetes
Similar News:Você também pode ler notícias semelhantes a esta que coletamos de outras fontes de notícias.
30 dead, hundreds injured as explosions rock churches, hotels in Sri Lanka: ReportGet breaking national and world news, broadcast video coverage, and exclusive interviews. Find the top news online at ABC news.
Consulte Mais informação »
Explosions kill at least 30 in Sri Lanka on Easter SundayCOLOMBO, Sri Lanka (AP) — At least 30 people were killed and nearly 300 wounded in near simultaneous blasts that rocked three churches and three hotels in Sri Lanka on Easter Sunday, officials...
Consulte Mais informação »
Jennifer Garner Posted A '13 Going On 30' Anniversary Instagram And It's So Sweet'Imagine if every 13-year-old girl had an opportunity to dance and feel beautiful like the girls in this film. I am proud of all of you.'
Consulte Mais informação »
Man Convicted of Killing Queens Jogger Gets Life in PrisonThe Brooklyn man convicted of killing of a 30-year-old woman jogging alone in Queens was sentenced to life in prison without parole.
Consulte Mais informação »
Even 30% of older, wealthier millennials had help paying for their first homeEven 30% of older, wealthier millennials had help paying for their first home via CNBCMakeIt
Consulte Mais informação »
Gen Z is ambitious about homeownership, and it's becoming clear that even high costs and student loans won't stop themMore than half of Gen Zers are saving to buy a house within the next five years, according to a Bank of America report.
Consulte Mais informação »