26-year-old designer Thebe Magugu was awarded this year’s LVMH prize, which includes a €300,000 grant and a year-long mentorship
Photo: LVMH Prize For young fashion designers trying to make their way in the industry, money and insider connections are invaluable. Since its founding in 2014, the LVMH Prize has sought to provide emerging talent from around the world with both. Past recipients include Grace Wales Bonner, Marine Serre, and Japanese streetwear designer Masayuki Ino for his label Doublet in 2018.
Originally from South Africa, Magugu is the first African designer to be awarded the LVMH Prize. He studied fashion design in Johannesburg before founding his namesake womenswear label in 2017.
Others up for this year’s Prize were: Kunihiko Morinaga of Anrealage, Bethany Williams, Emily Adams Bode of Bode, Hed Mayner, Kenneth Izedonmwen of Kenneth Ize, Spencer Phipps of Phipps, and Stefan Cooke and Jake Burt of Stefan Cooke. Hed Mayner was awarded the Karl Lagerfeld Prize, formerly known as the Special Jury Prize, which Simon Porte Jacquemus won in 2015.
Magugu was selected by a jury of industry leaders including Marc Jacobs, Maria Grazia Chiuri of Dior, Nicolas Ghesquière of Louis Vuitton, Clare Waight Keller of Givenchy, and LVMH executives. Look out to see what he does next.
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