This $20 Bodega Tee Is the Hottest Drop in Streetwear Right Now

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This $20 Bodega Tee Is the Hottest Drop in Streetwear Right Now
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The owner of Gem Spa is hoping to remind people of the East Village shop’s significance with a nostalgia-evoking T-shirt

there. And through the ‘80s and ‘90s, Ray Patel kept the shop going, making egg creams from the recipe he learned from the previous owners until he was diagnosed with Parkinsons and his daughter took over. It was then that she realized that saving Gem Spa would take more than making up for some back rent.

When Patel started talking to the regulars, she found that what kept them coming back wasn’t the need for cigarettes or Snickers. “I wanted to understand if there’s any future in this business, or do I need to just close,” she said, “And the more I talked to them, the predominant thing I heard about was their memories. It felt like Gem Spa was this special place, and if I spoke to that in some way, that’s something they’d pay for.

Currently, the only way to get a Gem Spa shirt is to go to the store and put your name on a list. You pay $20 up front, ideally in cash, and are given a handwritten receipt with your order, along with instructions to watch for updates on Instagram . Then you wait. For model and photographer Remy Holwick, who’s lived in the East Village on and off for 17 years, the process felt familiar to “waiting for the drop” of a cult fashion brand.

Holwick wasn’t the only person connected to the fashion world who noticed the shirt. Looking through Instagram, there are

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