Investigators are looking into whether the company targeted youths and made misleading claims about nicotine content
A cashier displays a packet of tobacco-flavored Juul pods at a store in San Francisco on June 17, 2019. — A coalition of 39 states will look into the marketing and sales of vaping products by Juul Labs, including whether the company targeted youths and made misleading claims about nicotine content in its devices, officials announced Tuesday.
“I will not prejudge where this investigation will lead,” Connecticut Attorney General William Tong said in a statement, “but we will follow every fact and are prepared to take strong action in conjunction with states across the nation to protect public health.” Florida Attorney General Ashley Moody said underage vaping has become an epidemic across the country.
The scope of the investigation by dozens of states leaves Juul with little choice but to change its marketing practices, said James Tierney, a former attorney general of Maine.
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