These creatives are often working behind the scenes, conceptualizing pieces that will end up in collections they may never get to take public credit for:
Author:Whitney BauckPublish date:Dec 6, 2018Updated onDec 5, 2018There are two types of designers that are typically glorified in fashion conversations: The creative directors who helm legacy houses or contemporary brands, and the entrepreneurial types who start buzzy new labels.
"I don't feel like I need the whole world to be able to say, 'Oh, he did this or that.' I'm not here for the glory," Devera says when we meet up in New York. "The glory is to be able to say I worked with these directors, and these directors are some of the best of our time. That's enough." "I tend to be hired by brands or by people who would like to invent a new chapter. It's a bit like renovating an old house as opposed to building a new one," Scotch says on the phone from Paris.
"I almost thought of it as being like the interpreter at the UN who is translating speeches," she says. "I saw my role as being a really close listener and not only paying attention to visual cues and gestures, but really reading the person in as many ways as I could and then trying to feel what made him excited and happy. It was the process of turning what I felt his emotion and aspirations were into products.
"It's a question of spending your own money or spending other people's money [while you learn]," she jokes when I interview her in New York. "I have lots of friends [who started their own labels], and even if they're doing quite well, their salary is not comparable to working at a big brand."
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