From Bridget Jones to high fashion collections, this Christmas Jumper Day Saman Javed explores the curious case of the ever-changing festive sweatshirt
But the Christmas jumper’s affair with fashion’s elite proved to be short-lived. In 2012, Save The Children started a new annual event called “Christmas Jumper Day”. Every year, people across the UK are encouraged to put on their best Christmas jumper and donate £2 to the charity. This was followed by the adoption of Christmas jumper parties by workplaces across the country, where employees are asked to wear their best festive number.
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