Alicia Silverstone is reprising her beloved role as Cher Horowitz from 'Clueless' for a new ad planned to air on Super Bowl Sunday.
It’s been almost thirty years since Silverstone, 46, made history as the well-meaning, wealthy ditz in the 1995 film. Now, she’s reprising the beloved role for a new ad forIn the ad, we return to the iconic scene near the beginning of the film where Cher must debate a topic — and this time, she’s sharing the pros of using Rakuten to shop for clothes online at discounted prices.
Across the aisle she’s joined by Elisa Donovan, forever known as Cher’s rival Amber, who is dressed in the exact outfit she donned in the 90s. They spar a bit before the scene shifts to Cher in her bedroom, using her remote-control closet, followed by Cher shopping on Rodeo Drive. Finally, she’s back in her Jeep , getting into air-headed car accidents and not taking the blame, just like the old days.slang, and almost more nostalgia than any middle-aged person can possibly handle.
The character of shopaholic Cher Horowitz seems like the perfect spokeswoman for the company, and super fans of the film might even recognize the song playing in the background as Silverstone struts to the head of the class —
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