Most people stress over the flowers on Valentine's Day but experts say it's really the card you should be putting all your effort into
Americans are expected to spend more than $2 billion dollars on flowers this Valentine's Day but experts say the card that accompanies those roses might actually be more important than the flowers themselves.
But it's when a guy asks to leave a card blank that these ladies are left to wonder whether Cupid's arrow has missed the mark. That's according to University of South Florida professor Anthony Coy. He has a Ph.D. in psychology and, admittedly, spends at least an hour each Valentine's Day writing a card to his wife.
"It's really the thought behind the words. You don't have to get the words exactly right every single time. No one is going to be able to do that," Coy said.
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