It might not be a brand name you recognize, but this natural-based, permanent hair color boasts almost 1,000 5-star ratings on Amazon. None of the aforementioned chemical additives (and then some) are formulated into this permanent hair color, which promises no harsh odor or scalp irritation. Instead, you\u2019ll find plant-based, strand-strengthening ingredients such as oleic acid (derived from olives) and meadowfoam seed oil.
The term “natural” in reference to hair color is far from one-size-fits-all. It can actually mean a lot of different things, such as that the formulation swaps out harsher chemicals for less-irritating ones, that it’s eco-friendly, or that it contains plant-derived ingredients. Whatever the case, you’ll never find a 100% natural hair dye that doesn’t contain any chemicals at all—because in order for hair color towork, a chemical reaction has to take place on your strands .
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