Taylor Swift’s ‘Lover’ is the only album of 2019 to sell 1 million pure copies:
... [+]Taylor Swift is putting a bow on an incredibly fruitful decade with one more milestone, as her latest albumPure sales constitute album sales based exclusively on Nielsen SoundScan data, i.e. physical and digital album sales. They do not include album-equivalent units derived from streaming and individual track downloads.
In other words, if you ruled out streaming and song downloads,This is not a huge surprise, as the bulk ofhave typically come from pure sales. The singer rose to stardom at a time when CD sales were much more robust than they are now, and she continues to move huge amounts of physical albums with the help of numerous deluxe editions and extensive merchandise bundling.
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