Aldi and Lidl are emerging as big winners from the cost of living crisis as shoppers trade down amid soaring supermarket prices
Shoppers are turning to the budget-friendly grocers as prices at the tills soar. Supermarket inflation has now hit 5.2%, Kantar said, its highest level since 2012. Prices are rising fastest for items such as savoury snacks, dog food and cat food, while the price of fresh bacon is falling.
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