When the Kansas City Chiefs meet the San Francisco 49ers for the Super Bowl on Sunday in Miami, there will be far more at stake than just the Vince Lombardi trophy. Super Bowl LIV falls during the …
Sunday represents a golden opportunity fornot only to showcase its biggest properties like “The Masked Singer” and the “9-1-1” franchise, but also to demonstrate what the leaner company can still bring to the table.
Part of that synergy is evident in the interactive setup Fox has planted on Miami Beach, which includes a 70-foot “Masked Singer” Ferris wheel and a series of “VIP screening rooms” where fans can watch episodes of the network’s latest shows. “The NFL hasn’t experienced as much turmoil this season, the ratings have rebounded overall and I would expect them for this Super Bowl to be extremely high,” Dees said.
Zager insists that there is “no edict from the NFL to not talk about him,” and that his name will likely come up in pregame analysis of the 49ers’ Super Bowl history.
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