Stellantis Temporarily Cans Twitter Ads After Elon Musk Buyout | Carscoops carscoops ⚠️
the $44 billion he paid far exceeded the company’s worth and quickly implemented multiple cost-cutting programs that included firing a large chunk of Twitter’s workforce with almost no notice. Among other initiatives, Twitter now charges users $8 to be verified and have the blue tick alongside their name, and has made noises about stealing content creators from YouTube with the promise of a bigger share of monetization revenue.
But in the short term none of those schemes is going to help fill the very massive hole in Twitter’s finances created byincome. We reached out to Volkswagen when news broke about it pausing advertizing campaigns and received this response: “As Twitter has announced to revise their brand safety guidelines, the Volkswagen Group has recommended to its brands to pause their paid activities on the platform until further notice. We are closely monitoring the situation and will decide about next steps depending on its evolvement.
The current decision does not refer to organic activities. We are closely monitoring the situation and will decide about next steps depending on its evolvement.”
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