These companies will deliver your coffee—hoping the convenience becomes addictive
Starbucks Corp. built its empire in China on the idea that consumers there would want to be seen inside its posh cafes.
Now the Seattle-based company is struggling to keep up as local upstart Luckin Coffee wins over a new kind of Chinese customer—one who wants their caffeine jolt delivered in minutes. The company’s sudden rise has put Starbucks, Luckin and McDonald’s Corp. in a race to build the delivery system best tuned to the frenetic Chinese market.
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