Following the release of SpotifyWrapped for listeners, Spotify is now offering up insights for its artists
Following the release of Spotify'searlier this week, the streaming service is now offering up insights for its artists.
Each year, Spotify’s Artist Wrapped campaign -- created for users of Spotify for Artists, a suite of tools offering a variety of year-round data insights for musicians -- provides artists and their teams with a personalized “micro-site” of fan listening behavior throughout the year.
One additional component included this year is a quiz asking artists how many hours of sleep they think listeners lost to their music over the past year. Spotify reveals that overall, Spotify listeners lost more sleep toLike last year, artists and their teams can share their Wrapped insights via cards that include total streams, hours, listeners and countries over the past year.
"Our goal is to give artists of all sizes the ammunition they need to help navigate their careers,” said, Spotify’s global head of creator marketing, in a statement.
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