Spotify announces results for Q1 of 2022. The verdict - more subscribers and more users than ever before
Despite the difficult circumstances, Spotify has managed to expand its user base in 2022. Paid subscribers rose by 2 million, while monthly active users - by 18 million.
The company reported growth across all key metrics, with increases in both monthly active users and paid subscribers. Based on the statistics, Spotify Premium subscribers now add up to 182 million, 2 million more than the figure for the same period in 2021. It should be noted that this increase was sustained despite the withdrawal of the streaming platform from the Russian market, which directly lead to the estimated loss of 1.5 million subscribers.
For the number of active monthly listeners, a little bit of guesswork was undertaken. Because of a system outrage a couple of months ago, many non-premium users were forcibly logged out from the platform. As a result, some simply ended up creating new accounts instead of logging back to their old ones. Nevertheless, even when accounting for this accident, Spotify is confident that the number of active monthly listeners has still risen, albeit not to the levels previously anticipated.
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