The European streaming joint venture of Comcast and Paramount also beefs up its ranks with Walt Disney veteran John Heinemann as general counsel.
Global, has hired Roberto Soto as chief strategy officer and Walt Disney Co. veteran John Heinemann as general counsel.
Both will join the company later this year and report to SkyShowtime CEO Monty Sarhan, the company said on Wednesday. Soto has been serving at HBO Max as senior vp and head of growth marketing for Europe, the Middle East and Africa , leading the marketing, PR, subscriber acquisition, customer relationship management and growth analytics teams and spearheading the streamer’s rollout across markets. In his newly created role, “Soto will lead the development and execution of SkyShowtime’s strategy, working closely with all teams across the organisation” and be based in Amsterdam, the company said.
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