“FF could easily be ‘Fendi Firenze,’” said Silvia Venturini Fendi a few days ahead of the luxury brand’s show at its factory in Capannuccia, Bagno a Ripoli, a 30-minute drive from Florence as this season’s PittiUomo special guest.
The state-of-the-art facility in Capannuccia, dedicated to the production of Fendi’s most iconic bags and small leather goods, is nestled in the Tuscan countryside and inserted into the landscape where an abandoned kiln lay, the Fornace Brunelleschi.
The site, which obtained the LEED Platinum certification this week, won’t serve just as the backdrop for the collection. As the place where the house’s craftsmen turn leather hides into the ‘It’ bags Venturini Fendi helped propel to global fame, Capannuccia triggered the designer to celebrate work — most notably Fendi’s handiwork.
After exploring many characters in her most recent collections — from the Fred Astaire-ish type in his tailcoat tuxedo to the hippie-nodding surfer guy in crafty tropes — she characterized her spring men as young executives sporting pristine striped shirts layered underThey wear roomy and oh-so-comfy trucker jackets and pants in an ivory white canvas that the workwear-loving generation would buy into, as well as intricately woven overcoats blending suede, leather, shearling and cotton threads,...
There is even an FF-patterned, lunchbox-inspired handkerchief bag and an office gadget, a leather coffee cup holder with three recycled plastic, Fendi-logoed cups.
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