Scammers are blackmailing restaurants across the US with one-star Google reviews
For the past week, a handful of high-profile and Michelin-starred restaurants from San Francisco to New York City have been targeted in an extortion campaign weaponizing Google reviews. It appears to be a coordinated effort: The restaurants receive a barrage of one-star reviews on Google — you know, the ratings that show up when you search for anything on Maps — and then the owners receive an apologetic email asking for a $75 Google Play gift card in order to stop the digital bombing.
Kim Alter is chef and owner of Nightbird, a fine dining restaurant in San Francisco that was hit by this campaign. On July 5th, she shared an email she received from the extortionists after her restaurant was inundated with negative reviews. The email read as follows: "Hello. Unfortunately, negative feedback about your establishment has been left by us. And will appear in the future, one review a day. We sincerely apologize for our actions, and would not want to harm your business, but we have no other choice. The fact is that we live in India and see no other way to survive. We are begging you to send us google play gift card worth $75."
The message then offered a link to buy the gift card on PayPal and an email address to receive the code. It concluded with another apology.Alter shared the email on Twitter and tagged Google, asking for the company's help in removing scam-related reviews. She tagged a handful of other acclaimed SF-based restaurants that were experiencing the same review bombing, including Sons & Daughters, Acquerello, 3rd Cousin, Marlena, Birdsong and Nari.
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