Say yes to iOS: This new smart shopping app might help to save retail
have closed for good, and the bankruptcies likely aren’t over. Of course, traditional retail was struggling long before the coronavirus, but now the questions are existential: Will people shop? How will they do it? And will we ever be able to walk into a store anxiety-free again?
“To be a shopper online these days you really have to be a pro,” says Bornstein. “There are so many sites, so many brands, and it’s just completely overwhelming. It’s also a one-size-fits-all approach, and the truth is, everytime you go to shop, even on sites you’re loyal to, you have to look through tons of crap that’s not relevant to you no matter how many times you’ve been there.
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