San Francisco city supervisors voted unanimously to ban e-cigarette sales, becoming the first U.S. city to do so.
"We need to take action to protect the health of San Francisco's youth and prevent the next generation of San Franciscans from becoming addicted to these products."
Federal regulators are trying to combat what they're calling an "epidemic" of teen vaping while local governments pursue their own actions, including banning flavors like bubble gum and fruit punch. San Francisco outlawing e-cigarettes altogether marks a harsh rebuke of the industry, particularly market leader Juul, which is headquartered in the city.
The company said it shares city officials' goal "to keep tobacco and favor products out of the hands of anyone under 21," "but the prohibition of vapor products for all adults in San Francisco will not effectively address underage use." Juul says it already has the required signatures to take the ban to the ballot in November in hopes of overriding the ordinance.
In a statement on Tuesday, Juul said the ban would "drive former adult smokers who successfully switched to vapor products back to deadly cigarettes, deny the opportunity to switch for current adult smokers, and create a thriving black market instead of addressing the actual causes of underage access and use."
E-cigarettes are positioned as less harmful ways for smokers to get their nicotine fix than smoking cigarettes. However, these products appear to be incredibly popular among teenagers. Federal data published last fall showed
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