The firm aims to deliver personalized AI-created content across sectors at a hyper-scale.
The ever-growing list of AI-enabled chatbots has a new entrant - Meet Salesforce's Einstein GPT. The service is slightly different from the rest as it is pitched as the world’s first generative
for customer relationship management applications. Salesforce is a cloud-based software company headquartered in San Francisco.To transform customer engagement with generative AI, Einstein GPT aims to deliver "AI-created content across every sales, service, marketing, commerce, and IT interaction, at hyper-scale," said a press“The world is experiencing one of the most profound technological shifts with the rise of real-time technologies and generative AI.
Salesforce also announced the launch of a Generative AI Fund worth $250 million from its investment arm, Salesforce Ventures. The initiative aims to promote the startup ecosystem for the development of "responsible, trusted, and generative AI.
Einstein GPT can be helpful in sectors like sales, service, and marketing with its ability to auto-generating personalized agent chat replies, compose emails, schedule meetings, and develop personalized content to engage customers & prospects. The application for Slack Customer 360 apps can provide various customer insights in Slack like "smart summaries of sales opportunities and surface end users actions like updating knowledge articles." Developers can also utilize Einstein GPT to increase productivity with its large language model by "using an AI chat assistant to generate code and ask questions for languages like Apex.
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