Rhuigi Villaseñor is continuing his relationship with the NHL’s ArizonaCoyotes with a new special edition drop.
The burgundy-hued Adidas hockey jersey is designed with the state’s name written in cursive featuring a star located above the “I,” which references the Arizona state flag and “the desert night when coyotes hunt,” according to Villaseñor. The designer also looked to the team’s Kachina sweater, mimicking its print for the new jersey.
“We are so excited to introduce our new third jersey, which complements our already classic Kachina sweater, and provides our amazing fans with even more to be excited about,” said Coyotes chief brand officer Alex Meruelo Jr. “Rhuigi did an incredible job capturing the essence of Arizona with this design, and we can’t wait to see our players and fans wearing these great jerseys the rest of this season and beyond.
The Arizona Coyotes will be wearing the Villaseñor-designed alternative jerseys for the first time during Sunday’s game against the Vegas Golden Knights. The Coyotes are expected to wear the jersey 14 times during this NHL season. The jersey is available for purchase for $199 starting Wednesday on the NHL website and at Arizona State University’s Mullett Arena and bookstores.
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